AMC Theatres announced it will be adding commercials before movies, in addition to the already lengthy amount of trailers and ...

Starting July 1, AMC Theatres, the largest cinema chain in the U.S. and Europe, will introduce an additional commercial to ...

A few commercials and coming attractions before a movie begins are expected — however, soon enough, AMC Theatres will be delaying the start times of ... any direct impact to their attendance ...

You might have to wait a little longer for the show to start next time you’re at the movie theater. Traditionally, AMC plays trailers for other films before the start of the show. Now, they’re adding ...

The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since ...

AMC is joining major competitors in running even more commercials before the movie begins starting July under a new ...

The popular chain has announced a new advertising plan that will certainly make the moviegoing experience more annoying.

Moviegoers may have to wait a little longer before movies start at AMC Theaters as the theater chain is updating its pre-show ...

By Etan Vlessing Canada Bureau Chief AMC Theatres has agreed to show pre-movie ... the impact of being hit by the shutdown of cinemas due to the COVID pandemic, followed by a at times faltering ...

In a statement Wednesday, AMC suggested it was prepared to receive some backlash. But at a time when movie theaters are struggling to get Americans to start going ... any direct impact to their ...