Airbnb is embarking upon a new chapter as it broadens its brand beyond vacation rentals. At its 2025 Summer Release event in Los Angeles on Tuesday, the company unveiled an expansion of its business with a redesigned app;

Brian Chesky is hoping to take the company to new heights with a major rebrand. “Basically,” he says, “it’s the Airbnb of anything.”

Global Head of Marketing Hiroki Asai explains how the company is replanting the flag around the platform's vision for travel with a new ad and app refresh.

CEO Brian Chesky cited international expansion as a potential big driver of growth during the company’s earnings call on Thursday. Airbnb said its key expansion markets — including Italy, Germany, and Japan — grew more than twice as fast as Airbnb’s core markets.

The new Airbnb app redesign introduces Services and Experiences, offering massages, chefs, and local adventures—even without booking a stay.

Currently listed among Airbnb’s eight “expansion markets” - beyond its five core geographies -India’s rapid adoption of digital travel platforms is bolstering the company’s long-term outlook.

Airbnb aims to offer more than just accommodations. The platform is introducing bookable experiences and services worldwide to better compete with hotels. The post Airbnb Now Offers Excursions and Events appeared first on TECHBOOK.

The company, which has introduced Airbnb Services and Airbnb Experiences along with an all-new app, is bullish that its experiences feature, which allows travellers to explore a city with local guides,