Alaska plans to fly daily between Seattle and London's Heathrow Airport on its Boeing 787-9 Dreamliners, in a bet on both business and leisure travel demand. Seattle–Reykjavik will be served by a 737 Max 8 as a spring and summer seasonal service.

Alaska Airlines is launching new nonstop flights from Seattle to London and Reykjavik, Iceland, beginning next spring.

According to Alaska Airlines, they are establishing a 787-9 hub in Seattle that will deploy as many as seventeen 787s across their global network. In addition to an existing 737 pilot base, the airline will open a new pilot base to support 787 operations beginning next spring. The company currently has four Dreamliners in the fleet.