The point of an advertisement is to sell a product; that’s how it’s always been. But how companies choose to capture customers’ attention has evolved greatly over the years. And if you’re interested ...

Advertisements can tell us a lot about an era. The 1950s were a golden age in advertising, and incorporated catchy slogans, long paragraphs of copy, and idealized representations of an American ...

Marketing has evolved quite a bit over the past few decades. Hardly anyone opens magazines or newspapers anymore; today, it’s ...