There are those on Wall Street who are concerned that ad agencies will be left behind as this shift to AI-driven digital ...

AI can remix the past, but it cannot accurately imagine the future. AI learns from what people have already done, popularized ...

In her last public appearance as CEO of X, Linda Yaccarino sat down last month at the Cannes Lions advertising conference with tennis great Serena Williams. Along with touting Williams’ forthcoming ...

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

Voice cloning today is astonishingly good. With just a few seconds of audio, AI can recreate tone, rhythm, and accent in ways ...

A tentative agreement passed by the union board in June could put video game performers back in action after a nearly ...

WPP sent jitters across Madison Avenue with an unexpected profit warning Wednesday. The threat of AI isn't helping.

OpenAI is preparing to launch an artificial intelligence-powered web browser in the coming weeks, potentially setting the ...

The over-the-top ad combines the energy of Grand Theft Auto with the drama of the NBA Finals — all created by AI. Is it a sign of things to come?

Bernardo Andrada, Monks' CCO, reveals how "orchestration" and "agentic AI" are fundamentally transforming marketing ...

The move comes at a time when the Google search experience is undergoing a major shift, driven by the rapid integration of ...

AI disruption is “unnerving investors in every industry, and it’s totally disrupting our business,” WPP’s outgoing boss Mark Read told CNBC.