CinemaCon is upon us once again. Every year, Cinema United [the new name for NATO, the National Association of Theater Owners] gathers in Las Vegas to look ahead to the rest of the year. Ever since ...

Reese Witherspoon, Jake Gyllenhaal and Will Ferrell appeared at Amazon's inaugural upfront presentation (Amazon) Amazon’s inaugural upfront presentation established the streamer amongst the ranks of ...

‘Project Hail Mary’ and more were showcased at Amazon MGM’s CinemaCon presentation. There was news of ‘Masters of the Universe’ and Luca Guadagno’s latest. Ryan Gosling, Ben Affleck and more showed up ...

Amazon is returning to New York’s Beacon Theatre for its annual upfront presentation to advertisers, slating the event for Monday, May 11. The timing on the first night of a series of major upfronts, ...

Amazon Prime Video made its first upfront presentation to advertisers on Tuesday in New York, with the streamer bringing out some of its biggest stars to break some news while touting its original ...

Oppenheimer maintains Outperform on Amazon, focuses on expensive yet viewer-driving content at NYC ad event. Amazon's ad strategy leverages movies and sports, expecting major ad revenue growth in ...