Chances are good that if you are a human living in the United States, you’ve probably got at least one Apple product in your life — whether it’s an iPhone, iPad, MacBook, Apple Watch, Apple TV or all ...

After Netflix, Apple has the second most loyal users in the world, according to a new study. Michał Kubalczyk from Unsplash A recent study delving into brand loyalty has unveiled some intriguing ...

A study of brand loyalty claims that Apple users are enormously more loyal that Samsung owners, but they're both easily beaten by Netflix. It's previously been claimed by Consumer Intelligence ...

From what started as a small computer maker, Apple grew into one of the biggest names in tech. People reach for Apple phones, ...

Apple, Amazon and TikTok have the most brand-loyal customers, according to a yearly ranking from Brand Keys. The research and analytics firm surveyed about 73,000 consumers about their preferences ...

Brand Keys' 2023 Loyalty Leaders survey found a changing face of customer loyalty and expectations, with the largest number of new brands appearing in this years list. The 15th annual survey of ...

There’s a quiet unraveling happening in business. You feel it in the glassy eyes of employees. You see it in customers ghosting once-beloved brands. You hear it in leadership meetings when someone ...

Apple's stock is downgraded to a "Sell" rating due to a crisis of new ideas and expected revenue growth pressure in the near term. Red flags also include declining product sales and geopolitical risks ...

If you’re like millions of people, you’ve probably got at least one Apple product in your life — whether it’s an iPhone, MacBook, Apple Watch or all three. Apple has mastered the art of creating ...