PCMag editors select and review products independently. If you buy through affiliate links, we may earn commissions, which help support our testing. UPDATE: Apple made the ad private on YouTube less ...

It’s now 15 years since the last of Apple’s award-winning “I’m a Mac/I’m a PC” ads, but rival companies still believe it’s clever to use the Mac actor to try to sell rival products. The original Apple ...

Apple Inc. has created several famous marketing campaigns over the years, beginning with the 1984 television ad that launched the Macintosh computer. That ad pledged that the arrival of the Apple ...

Why did Apple’s ad, created by its in-house creative team, prompt such visceral reactions? Somehow, the company failed to understand the disturbing implications of showing a soulless piece of ...

Digital images used in Microsoft's "I'm a PC" advertising campaign were made on a Mac. Some of the pictures have ended up on Microsoft's PressPass Web site to trumpet its new "I'm a PC" advertising ...

The video, which teaches students how to convince their parents that it's worth paying for a Mac, was set to private on YouTube shortly after its debut. UPDATE: Apple made the ad private on YouTube ...