Clean and crisp yet warm and welcoming, this neutral paint color from Behr reflects light back into the room, creating a ...
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Behr’s 2026 Color of the Year Is Here—and We Can’t Get Enough of This Timeless Jewel Tone
This versatile shade looks good in any room. Behr's 2026 Color of the Year is here! Hidden Gem is a smoky shade of jade that feels rich and surprisingly versatile. “Now more than ever, there’s a ...
"People have been using blues and greens for several years, and this is really that intersection of both of them," Erika Woelfel, vice president of color and creative services tells PEOPLE Sonal Dutt ...
From increased curb appeal to protection from pests, there are several good reasons to paint your home's exterior. Using the right exterior paint colors on your siding, trim, or even just your front ...
"It's not your grandma's red," Erika Woelfel, Vice President of Color and Creative Services tells PEOPLE. "It's reinvented and reimagined for 2025" Emily Strohm is a Senior Editor at PEOPLE. She has ...
Picture all the paint color choices under the sun, and a rainbow of endless options likely comes to mind. But for Behr’s 2024 Color of the Year selection, the leading paint company has decided to go ...
Before the big reveal of the Behr 2025 Color of the Year, know this: When it comes to interior paint, some colors have been known to cause a stir among consumers. Purples and reds, for instance, are ...
As more millennials buy homes, Behr Paint needed a way to communicate the value inherent in its product. The approach the brand settled on included a competition series on TikTok that launched last ...
Last week, ABKCO Music & Records, Inc. filed suit against BEHR Paint Company over an Instagram post on the brand’s account ...
ABKCO Records, which owns the rights to the master recordings of the Rolling Stones up to 1970, has sued Behr Paint, alleging copyright infringement over the use of the group’s 1966 song “Paint It, ...
In a year when we all need to breathe deeply, Breezeway, Behr’s color of the year, is a tranquil, soothing pale green hue. Soft and amenable to a vast range of color pairings, the peaceful shade ...
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