Oil prices moved higher yesterday, settling just shy of 0.5% higher, despite a bearish weekly Energy Information ...

Cracker Barrel's attempt to rebrand its corporate logo spurred a viral backlash, prompting the company to backtrack. It occurred as the company's leaders were attempting to address the restaurant ...

Cracker Barrel announced it is suspending its restaurant remodels after facing public outrage over changes fans said abandoned the chain’s core values. "You’ve shared your voices in recent weeks not ...

Cracker Barrel will drop its new logo and bring back a beloved brand figure, bowing to pressure from President Donald Trump and an outcry on social media about its recent corporate changes. The ...

Every reloader learns fast—there’s a fine line between precision and punishment. Push a load too far, choose the ...

Uncle Herschel is returning to the Cracker Barrel chair. After online outrage by conservatives who accused the country-themed restaurant chain of changing its values or going “woke” when it rolled out ...

Less than a week after unveiling a controversial new logo that prompted the company's stock value to take a dive and even President Trump to weigh in, Cracker Barrel announced Tuesday that it will ...

Cracker Barrel Old Country Store is cooking up a new playbook to lure customers back to its restaurants this fall after a tumultuous summer. Months after the Southern dining chain faced fierce ...

Responding to a weeklong barrage of complaints from its loyal customers, Cracker Barrel announced late Tuesday it was scrapping the restaurant’s rebranding campaign and returning to its classic logo. ...

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. Cracker Barrel's "All the More" rebrand sparked customer ...