You do judge a book by its cover. From font choices to cover design — here's the psychology and marketing behind what makes a ...

Carin Goldberg, a graphic designer whose pathbreaking work included covers for Madonna’s first album and thousands of books, including a series of Kurt Vonnegut paperbacks that reinvigorated the ...

Finding the right cover and jacket design for a book can be one of the most exciting parts of the publishing process—and one of the most challenging. Indie authors will want to give some serious ...

It's no surprise that many readers consider a job in book publishing to be one of the most covetable careers. Within publishing, there are widely recognized positions — like that of a book editor or ...

For decades, Chip Kidd has revolutionized the book jacket—giving Jurassic Park its iconic T-Rex silhouette, The Secret History its Greek statue, and 1Q84 its ghostly, translucent type. Now, for the ...

Forbes contributors publish independent expert analyses and insights. I write about the future of books and the business of storytelling. This article is more than 6 years old. Hiring a general ...

Paul Bacon’s name may be unfamiliar, but anyone who has browsed the bestseller racks over the last 60 years knows his work. If a book cover is a canvas, Bacon was its Matisse or Dali, who used minimal ...

Chip Kidd is probably the coolest cat whose name you don’t know. Both author and graphic designer, Kidd takes turns using words and images to create unforgettable landscapes. As a book cover designer, ...

Established in 1923 by the American Institute of Graphic Arts as “Fifty Books,” the 50 Books | 50 Covers competition has continued to carry on the tradition of awarding the best book designs, annually ...

Despite a steady rise in the popularity of e-books and a surge in ownership of electronic readers and tablets, real dead-tree paper books are not about the exit the scene any time soon. And while most ...

As a book cover designer working with a variety of publishers, from independents to large trade houses, I’m acutely aware of the importance a cover has on a book’s success. In today’s digital ...