U.S. car buyers exhibit fierce loyalty to brands with strong reputations, according to J.D. Power’s latest annual U.S.

Switching costs are zero. Expectations are high. Learn the strategies that stop churn and keep customers engaged for the long ...

Seventy-one percent of customers are unlikely to buy from a business that loses their trust, and more customer loyalty statistics. Many, or all, of the products featured on this page are from our ...

As prices rise and AI tools shape product discovery, consumers increasingly trust what they can verify — rich information, ...

Brand loyalty is a powerful force in the auto trade. Automakers plow billions into ads that provide no information whatsoever about their vehicles, but are designed to make their brands look classy ...

Traditional brand building in QSR has centered on reach. Large advertising campaigns, national promotions and celebrity ...

Omnichat, a leading omnichannel AI platform, recently hosted the third edition of the Commerce Leadership Forum at Meta ...

Automotive brand loyalty is making a comeback. After taking a significant drop during the pandemic and associated supply issues, the percentage of car buyers purchasing a new vehicle from the same ...

People encounter countless marketing messages each day, particularly younger ones who have engaged with mobile device screens all their lives. After a while, all that messaging can feel like noise.

There’s a quiet unraveling happening in business. You feel it in the glassy eyes of employees. You see it in customers ghosting once-beloved brands. You hear it in leadership meetings when someone ...

Food brands use blockchain tokenized loyalty to boost engagement, transparency, and customer ownership of rewards.