Anthropic’s Claude proves that personality design isn’t fluff—it’s a strategic lever for building trust and shaping customer ...

Create a customer-first AI + CX strategy. Integrate AI tools thoughtfully to enhance the customer journey without compromising the human touch that drives brand loyalty. In today's competitive ...

But in their climb toward AI ... CX strategies don’t replace human interactions; they enhance them. To avoid the customer experience cliff, companies need to adopt a human-centric automation ...

Claude, Anthropic’s AI chatbot, just launched a blog, but with a human editorial team. Here’s why this hybrid approach might be the future of AI driven content ...

Personalization and loyalty will always underpin a good CX strategy. However, in the age of AI, this is evolving. While transactional and points-based loyalty programs still have a place, true loyalty ...

In the latest act of the Apple-does-AI drama ... given that the go-to-market strategy still seems undecided based on the Bloomberg story. Anthropic’s Claude has been built to handle tasks ...

has a powerful family of generative AI models called Claude. These models can perform a range of tasks, from captioning images and writing emails to solving math and coding challenges. With ...

Ensuring your business maintains a strong content and SEO strategy remains vital for connecting with customers. Claude AI models will now be able to search across the web thanks to the ...

(Photo by Smith Collection/Gado/Getty Images) Palantir and Anthropic have a new partnership focused on introducing Claude to the federal government, an expansion of the companies’ preexisting ...

But when you implement purpose-built CX AI like NICE Enlighten into your brand strategy, the risks get a lot smaller, and the rewards are much bigger. Our new eBook breaks down why CX AI is the ...