In 2014, Experian Marketing Services released research identifying six distinct deal-seeking consumer segments. The ...
Wiland™, the leading provider of data-driven marketing intelligence, today announced the launch of MarketSignals™ Custom Personas, a new custom segmentation solution that uses proprietary consumer ...
New wireless carriers show how retail consumer segmentation is shifting toward identity, behavior, trust, and affiliation, ...
Amperity, the leading AI-powered Customer Data Cloud, today introduced its Customer Data Agent, the first enterprise AI agent that combines AI insights with actionable results. Built on unified ...
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