Facebook is taking aim at small and medium-sized businesses with the latest update to its Custom Audiences database-matching program. In addition to the current setup, advertisers will be able to use ...

BREWSTER, NY, UNITED STATES, May 21, 2025 /EINPresswire.com/ -- Alliant, the leading data-driven audience company, has expanded its custom audience capabilities ...

As television advertising continues to evolve, advanced audience targeting has emerged as a key driver for better planning, more efficient budgeting and maximizing returns. By leveraging custom ...

The software, simply titled ‘website and mobile app custom audiences’, is still being tested on selected partners but is expected to roll out globally in the coming months. In a statement, Facebook ...

Optimove, a multichannel campaign solution provider, announced that it will integrate with Facebook Custom Audiences (FCAs) during the eTail West 2014 conference in San Antonio, Tex. The company’s ...

Integration of purchase data with commerce media platform makes valuable first-party audiences accessible and actionable at scale for advertisers Affinity Solutions, a leading consumer purchase ...

For years, marketing teams have been able to use Facebook custom audiences to target specific users for ads. But many marketers found that they couldn't reach many of their current customers, limiting ...

LoopMe, the global leader in brand performance, today (10th June, 2025) announced the launch of its Custom Audience partnership with Acxiom, the connected data and technology foundation for the ...

Clinch, the Agentic AI platform for omnichannel advertising, today (23rd October, 2025) announced an expanded collaboration with Amazon Ads, becoming the first third-party ad serving solution to serve ...