When it comes to personal brands, President Donald Trump has one that’s strong and well-defined. For the last four decades—as Trump has been a key figure in business, media and politics—his brash, ...

While businesses want positive reviews, a few bad ones may not always hurt you. Here is what you need to know about negative reviews.

Ali Hussain has a background that consists of a career in finance with large financial institutions and in journalism covering business. Luis Alvarez / Getty Images Consumer reviews are an important ...

Brand reputation is built on consumer feedback. But overcoming the schism between a brand’s desired identity and how customers actually perceive it is a challenge that many new and even ...

As we look ahead to 2026, small business owners everywhere are setting goals to grow sustainably, strengthen customer ...

The shops that win on cycle time, retention, and reputation treat every phase of a repair as part of one connected system.