MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Treasure Data, the Intelligent Customer Data Platform (CDP) built for enterprise scale and powered by AI, today unveiled a groundbreaking “No Compute” pricing ...

With increasing talk about artificial intelligence (AI) in all corners of the business, including marketing, data is on everyone’s mind. Yet customer data has always been important for businesses to ...

For years, companies have been moving their most valuable customer data into countless different systems used by marketing, ...

Rafa Flores, Chief Product Officer @Treasure Data, is redefining market-agnostic saas with breakthrough solutions at the edge of Data & AI. Many organizations weigh the option of building a customer ...

If anyone’s sick of hearing about data silos, it’s marketers. But fragmented data is still a big problem for them, making it hard to understand the impact of specific channels on campaign performance.

Regulatory compliance importance. Complying with regulations like GDPR and CCPA strengthens brand reputation by demonstrating responsible data handling. Transparency drives trust. Promoting ...

New platform-wide tools deliver advanced observability, enhanced alerting, and streamlined, composable APIs for businesses building customer experiences with trusted data. “High-impact customer ...

Digital content experiences platform provider Contentstack Inc. said today it has acquired the customer data platform startup Lytics Inc. for an undisclosed price. By acquiring 11-year-old Lytics, ...

Traditional Customer Data Platforms (CDPs) have primarily focused on consolidating and managing customer information. BlueConic's CGE aims to move beyond these functions by aligning data orchestration ...

Customer data platforms (CDPs) first gained popularity among marketing users as the technology tackled the marketing function’s complex customer data management challenges. These challenges included ...

A customer relationship management (CRM) system and a customer data platform (CDP) may initially appear to serve similar functions. However, while they certainly share some functionality, they are ...