Customer data management is a hot topic. According to the 2016 CMO Survey, spending on marketing analytics will increase 66% in three years. Customer acquisition, retention and segmentation are the ...

Explore the latest strategies in customer data management to enhance personalization and drive growth. Learn about CRM, DMP, CDP and BI tool benefits. Editor's Note: This article has been updated on ...

The global Database Management System (DBMS) market stood at USD 80 billion in 2024 and is projected to reach USD 120 billion by 2033. This growth reflects a steady compound annual growth rate (CAGR) ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

A customer relationship management (CRM) database is a resource that contains all customer data that all departments within an organization can access. These data include customer information, sales ...

Opinions expressed by Entrepreneur contributors are their own. In this competitive era of personalized marketing, a marketing team’s ability to communicate with a company’s existing customers is only ...

LONDON--(BUSINESS WIRE)--Quantzig, a pure-play analytics solutions provider, has announced the completion of their latest article on the four key types of database management systems. Data is the new ...

Vocalocity, the fastest-growing provider of VoIP for small business, today announced that it has partnered with eAgent, an online insurance agency and document management system, to provide enhanced ...