The whole idea of advertising—using pictures and words to get people to buy stuff, or to do something—is old indeed, with the first known example dating back almost 5,000 years to the heady days of ...
Static labels, however meticulously mapped, will always struggle to reflect the dynamic nature of human culture.
Marketing is still an important component to promoting a brand, but consumers are more savvy about the process. Here is what ...
We all know PBS is supported by “viewers like you.” However, the average viewer sees a lot of ads each day. Those ads come in every format—from billboards to sponsored content on a phone ...
Google parent AlphabetGOOGL recently dodged one legal bullet. However, when a second antitrust case, this time focused on digital advertising, restarts on Sept. 22, the outcome could be less favorable ...
All countries are feeling the ex­pan­sion­ist incursions of larger streaming services and YouTube into the traditional broadcaster market share. Digital ad spend across Europe exceeded €118.9 billion ...
The much-awaited Dentsu - e4m Digital Advertising Report 2026 is all set to be unveiled on February 2 in Mumbai, bringing together some of the brightest minds from the advertising, marketing, and ...
NEW YORK—Internet advertising revenues demonstrated strong growth in 2024, increasing 14.9% year-over-year to $258.6 billion, according to the “IAB Internet Advertising Revenue Report: Full Year 2024.
“This has been a very big project for the company,” Justin Allen, senior strategic consultant for Statara, told HousingWire. “Rather than using outside tech platforms to run digital advertising ...
When Jenny Lei founded handbag brand Freja in 2019, she relied 100 per cent on digital marketing. With experience in dropshipping (where orders are shipped directly from the supplier), she felt she ...
Lieutenant Gov. Tahesha Way is up with her first digital ad of the fast-approaching special election for New Jersey’s 11th congressional district, a spot ...
January 07, 2026 - PRESSADVANTAGE - Infintech Designs, the digital marketing agency, has earned the Google Partner ...