About 30 percent of our email list at ZeroBounce went bad in 2021. Astonishing? Not when you consider the impact of the pandemic: millions of job losses and “The Great Resignation” have wreaked havoc ...

Email validation is crucial for verifying the legitimacy and precision of email addresses. It eradicates erroneous or inactive addresses from your list, ensuring only authentic and engaged recipients.

All the tools and technologies that a business utilizes for its email marketing campaigns are collectively known as a marketing stack or martech stack. The stack allows the business to measure, ...

B2C marketers aren’t the only ones who should validate their email lists. The stakes are also high for B2B brands, given such variables as personalization and data churn. Here are 10 signals it’s time ...

Opinions expressed by Entrepreneur contributors are their own. By 2025, more than 4.5 billion people worldwide will have at least one email address. Email is a profitable marketing channel because it ...