Your email data may be one of the most useful marketing tools hiding in plain sight. By going through it regularly, you can learn so much about your customers’ habits, interests and preferences, which ...

We all have our fears. They might be spiders, clowns, a drop in click-through rates. For many email marketers, there’s nothing scarier than some frightening data. This Friday, we’ve gathered together ...

The Radicati Group releases “Email Statistics Report, 2022-2026” a new market study which provides data and key statistics on business and consumer adoption of Email and Mobile Email. The study ...

“The days when AOL advertised ‘You’ve got mail!’ are long over.” It’s hard to argue that receiving email is now often met with a groan. The reason? We're inundated with emails. The average person gets ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

Personalization has become such the norm in email marketing that soon the word "email" will imply a personalized communication. In fact, we aren't too far from there, with a majority of customers ...

The Radicati Group releases “Email Statistics Report, 2024-2028” a new market study which provides data and key statistics on business and consumer adoption of Email and Mobile Email. The study ...

Email netiquette from NPR: Are electronic wedding invitations OK? May I forward a friend’s personal e-mail without her permission? How big is too big when it comes to sending photos?

Email: the rock-solid, time-and-customer-tested, Marketing-approved way to keep your customers coming back for more. And here are the stats to prove it—from email spam, to conversion rate differences ...