Humans are bad at getting the details of logos right (this much we know), but Coca-Cola is embracing the imperfections of fan-made dupes. [Photo: Coca-Cola] A new ad campaign called “Every Coca-Cola ...

Coca-Cola’s breaking one of the cardinal rules of logo usage for a good cause. Brand guides warn against stretching or otherwise manipulating a logo’s shape, but for a new campaign to encourage ...

Birmingham startup Shipt is unveiling a new logo and look for its corporate brand today. The look is already evident on the company’s website. Shipt has also introduced a new color palette and ...

Condiment brand Heinz is known for its clever branding, often embracing the playful side of advertising. Its latest campaign might be its cheekiest yet, proving that Heinz ketchup is the perfect ...