Pricing isn’t just about picking a number, it’s a strategic decision that can make or break your business. Whether you’re a ...

Your current pricing model might need updating. Usage-based pricing enables faster iteration, fairer customer relationships, ...

In the rapidly advancing world of technology, effectively conveying the value of generative artificial intelligence products demands a shift in traditional pricing and messaging strategies. Some ...

This article was originally published on Apparelist. Money left on the table doesn’t pay bills. Every day, print shops across the country calculate their costs, add a markup, and hand over quotes that ...

Value-based pricing has become something of a holy grail in the world of service businesses. The theory is seductive: Instead of charging by the hour or offering rigid packages, you price your ...

I spent several years as a general manager at Amazon Web Services and my teams launched two Tier 1 services: Amazon CloudSearch and Amazon OpenSearch. Like every product at AWS, these were scaled with ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In today's digital age, I don't believe businesses can continue to afford to be ...

In my last two pieces, we navigated the intricate landscape of the 2024 law firm rate setting and broached the powerful bond between law firms and clients when discussing rates and value. Today, let’s ...

PERTH, Australia, April 11, 2024 (GLOBE NEWSWIRE) -- Locafy Limited (LCFY) (Nasdaq: LCFY, LCFYW) (“Locafy” or the “Company”), a globally recognized software ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In times of crisis, some of the worst parts of our human nature can surface—and raise prices ...

The changing landscape of drug pricing policy in the U.S. has implications for the global pace and direction of innovation. Drug policy changes are being influenced by perceptions of the value of ...

Value-based pricing can be powerful, but it often breaks down when the value isn’t clearly measurable, clients feel misaligned with the price or providers overcharge too early in their business ...