Search engine crawl data found within log files is a fantastic source of information for any SEO professional. By analyzing log files, you can gain an understanding of exactly how search engines are ...

In the latest episode of Ask Google Webmasters, Google’s John Mueller goes over whether or not it’s okay to block special files in robots.txt. Google’s John Mueller answers a question about using ...

Google's John Mueller said having a 100MB video file on your home page won't have a noticeable SEO effect. This was his response on a Reddit thread to the concern of having such a weighted-down file ...

Yes, image file names can affect SEO. Search engines use the file name to understand what the image is about, so it's important to use descriptive words that accurately describe the image.

A disavow file is a tool that site owners and SEOs use to neutralize the negative effects of link spam. However, businesses have no insight into the search engines' collection of disavowed link data; ...

There is an interesting conversation on Twitter around SEOs asking and obtaining access log files from their clients. It seems like many SEOs do prefer to have access to the raw log files from the ...