So here's the thing: we were all set to have fun with this one. We were going to start the article as though you were being debriefed by some ultra-secret spy agency, emphasizing the importance that ...

“Mtn Dew” is getting a makeover, with the word “mountain” reappearing on cans and bottles following a roughly two-decade-long hiatus. The PepsiCo-owned beverage is unveiling Wednesday a new logo and ...

To dew or not dew? Mountain Dew is making that question easier by giving a free soda to anyone stepping into the Mountain time zone. But what about those who have already made the mountainscape their ...

The soda is out of the can as Mountain Dew unveiled the mystery flavor for its popular VooDew drink on Halloween. The soft drink brand, produced and owned by PepsiCo, said the "mystery treat" combined ...

A refreshing and famously neon soda is getting a brand refresh. On Oct. 9, Mountain Dew announced it’s “reclaiming the mountain” with a new logo and visual identity. The new-but-vintage look will be ...

In its latest brand update, Mountain Dew is aiming for nostalgia in its look — and name. The "MTN" abbreviation that has been on every Mountain Dew can and bottle label for the past 15 years will soon ...

Your Mountain Dew can is going to look different soon. The image experts at parent company PepsiCo are sprucing up the Mountain Dew messaging, emphasizing the outdoors with a makeover coming in summer ...