Pudsey Bear appeared in 1985, and instantly transformed the Children in Need brand. He was created by BBC designer Joanna Ball, and took his name from her home town in Yorkshire. The BBC treasures ...
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The power of Pudsey in Sunderland: How a bear made a massive difference to one pupilHe’s the bear who always brings a smile. But if you ever wanted proof of the power of Pudsey, here’s a reminder from ten years ago in Sunderland. The effect was never more clear than the day ...
Mulberry and Jonathan Saunders gave the traditional Pudsey Bear a sartorial makeover to raise money for BBC's Children In Need. Tradition has been completely turned on its head and the childhood ...
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