Google rolled out AI Overviews to all U.S. users in May 2024. Since then, publishers have reported significant traffic losses, with some seeing click-through rates drop by as much as 89%. The question ...
Those AI-summaries at the top of your search page? The EU wants more info.
DMG Media called for a crackdown on Google’s AI tools recently because the publisher claims the new Google AI Overviews function has caused sharp drops in click-through rates to its news websites. The ...
It is examining whether the tech giant did not offer "appropriate compensation" to web publishers.
Declining organic traffic and rising crawl demands show why executives are reevaluating content economics and pursuing deals, ...
By Jeffrey Dastin and Krystal Hu Dec 4 (Reuters) - A Google search executive on Thursday pushed back against fears that its ...
Liz Reid VP, head of Search at Google, was interviewed by the Wall Street Journal's Bold Names podcast. They spoke about AI, AI Search, how ads are impacted by AI results and other Google features, ...
As users increasingly get information without ever leaving the search interface, brands must evolve beyond traditional SEO ...
Publishers and search engines have long depended on ad placements and affiliate marketing to make money. Search engines rely on pay-per-click (PPC) models, while publishers blend display ads, ...
Forbes contributors publish independent expert analyses and insights. I report on media as well as its intersection with news and culture. [Sept. 8: This post has been updated, below.] Google just ...