Specializing in smoothies, acai and protein bowls and juices, Juice It Up! has to adapt to its customers’ tastes to stay relevant. To accomplish that goal, it introduced an array of new snacking items ...

Apple juice is nostalgic and unexpectedly hydrating. From childhood juice boxes to some adventurous experimenting in adulthood — like pairing whiskey and apple juice or using the beverage to make ...

Juice It Up! CEO Susan Taylor remembers when customers couldn’t even pronounce açaí. The berry is more popular now, but the brand has spent years developing equity around the fruit, having debuted it ...

Wondering if your lime juice is still good? These 3 hacks keep it fresh—bottled or fresh-squeezed—saving you waste. Ready to ...

For our Top CEOs in Franchising feature in the November/December issue, we identified notable leaders who are guiding their brands through periods of growth, change and, of course, challenges. As a ...

Juicing lime sounds simple, but there are techniques you can adopt to get the most lime juice. An expert shared some clever ...

Predictions aren’t favourable for juice manufacturers as they continue to struggle with orange shortages, price hikes, and now declining market share. And everyone’s affected, according to market ...