Decoding the Levi’s jeans’ logo and symbols: Unveiling the secrets hidden on the iconic patch
The Two Horses logo was devised to showcase the toughness of the pants as two horses try to rip the jeans apart. Strauss also felt that this logo would resonate on an international level with the ...
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Levi's Haus of Strauss Lands in Paris
For Levi's, the Haus of Strauss concept serves as a place for ... Trucker jacket and tops with the batwing logo. More from Sourcing Journal ...