A marketing misconception is a false belief in the capabilities or unimportance of a given marketing initiative. A marketing misconception can derail your small company's ability to effectively convey ...

Forbes contributors publish independent expert analyses and insights. I write about the intersection of learning, research, and technology. It’s often said that the best teachers don’t teach their ...

Mental illness isn’t like a sinus infection. You can’t just wait it out or take a pill to make everything go away. Our brains are complex and enigmatic, and mental illness is no different. This leads ...

Part 2 of our evolution misconceptions series tackles the randomness of evolution and the idea that evolution advances linearly from simple to advanced. Receive emails about upcoming NOVA programs and ...

Associate professor of psychology and human development, Laura Novick, and graduate student Jingyi Liu, have published a paper highlighting the importance of intentionally and thoughtfully designed ...

Zebras developed stripes to avoid predators. No, that statement wasn't ripped from the annals of "Who Wants to Be a Millionaire?" It's an example of a "misconception"—a term biology-education ...

Across my years as a district-level coach, one word has become the mantra for effective learning: engagement. We gamify lessons, add technology, and design ever more creative activities, all in the ...

Workplace culture is both a “hot” and important topic in the world today. Companies, organizations, and government agencies are all struggling with the reality that they have seriously unhealthy ...

The timely, well-made documentary “Misconception” takes a three-pronged look at contemporary population growth and the real-world results of several complex issues surrounding the topic. Although the ...

U.S. presidents are the subjects of some of the most entertaining, baffling, and/or misleadingmisconceptions in history. Did George Washington really chop down a cherry tree? Did William Howard Taft ...