“Legacies last forever, and Mr. Clean’s was nowhere near finished,” said Vice President Dave Landers. “We’re thrilled he’s ...

The departure and subsequent return of the larger-than-life cleaning icon, who made his TV debut in 1958, came to life through a social campaign created by PGOne, Publicis Groupe's bespoke unit for ...

Shortly after Mr. Clean said he was retiring, the cleaning icon announced that the "magic of cleaning called him back." ...

It’s that time of the year. The leaves are falling, the temperature is dropping, and pumpkin spice is taking over our consumer-driven world. Whether you love it or hate it, there is no escaping the ...

For generations, we've shared stain-removing tips like treasured family secrets. Whether it was Grandma's trick for getting red wine out of the carpet or a friend's advice for getting Sharpie off a ...

Add Yahoo as a preferred source to see more of our stories on Google. Procter & Gamble revolutionized catch-all cleaning with the debut of the Mr. Clean Magic Eraser in 2003. All you need to do is ...

To reverse years of decline on the aging Mr. Clean brand, we researched the brand's past successes and intersected them with today's household cleaning dynamics. This uncovered the insight, "there's ...

After more than six decades of cleaning up messes, Mr. Clean is "retiring." In a Thursday, Feb. 18 news conference, Mr. Clean announced that he was "hanging up his whites" and taking some much-needed ...