Another new set of toys based on Optimus Prime's appearances in the live-action Transformers movie bring back memories of ...

A new figure from CT Toys recreates Optimus Prime's fiery design from the live-action Transformers movies, complete with face ...

Forbes contributors publish independent expert analyses and insights. Ollie Barder covers Japanese pop-culture and gaming from Tokyo. While the self-transforming Robosen toys of Optimus Prime are ...

Takara Tomy has launched their highly anticipated Missing Link C-01 Convoy Optimus Prime in celebration of the 40th anniversary of the Transformers franchise, and it will make longtime fans giddy with ...

No one knows exactly what the Matrix of Leadership is, but it’s an important part of being an Autobot, and it’s what makes a Prime a Prime. Just like the animated version, Lego’s Optimus keeps the ...

The 40th anniversary of the Transformers has arrived, and Hasbro is sure to celebrate in style. Hasbro is bringing back some classics for this celebration, including an updated G1 classic with Takara ...

Which Optimus Prime toy is best? Optimus Prime is one of the main characters from “Transformers”. As a member of the Autobots, these self-aware robots can configure themselves into various mechanical ...

Believe the hype. It’s an individual budgetary decision as to whether any toy is worth $700, and one we can’t make for you. [Robosen sent the review sample complimentary.] But we can attest that the ...

Hasbro and Robosen are at it again with the famed autonomous Transformers toy robot, now featuring Megatron, the leader of the villainous Cybertron military faction known as Decepticons. For avid fans ...