This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Pepsi unveiled a new holiday marketing effort that ...

Are you a print subscriber? Activate your account. By Garett Sloane - 45 min 36 sec ago By Parker Herren - 1 hour 5 min ago By Ad Age Studio 30 - 3 hours 3 min ago By Ad Age and Creativity Staff - 3 ...

Every year since 1998, SantaCon has brought an assemblage of soused Santas stumbling through Manhattan for the annual holiday-themed pub crawl. A divisive event, at best, the annual ritual detested by ...

U.S. big tech companies may face a stall in 2025 due to overvaluation, a strong dollar, and weak overseas economies. Consumer staples like Mondelez, Hershey, and Pepsi offer stability, recession-proof ...