The new PepsiCo brand identity, which includes a fresh wordmark, logo, and tagline, is the company’s first rebrand since 2001 ...

PepsiCo owns more than 500 brands, but when asked to name them, only 21% of consumers can think of any aside from Pepsi. This ...

The updates, PepsiCo’s first in nearly 25 years, come as only 21% of surveyed consumers can identify a brand under the ...

It's a symbol of transformation that captures the energy, optimism and ambition of PepsiCo in 2025 and beyond.' ...

PepsiCo unveils its first corporate rebrand in 25 years, marking a transition from a beverage-and-snack company to a ...