In order to achieve a strong and consistent physician referral base, organizations need a marketing strategy designed specifically to attract physicians. This strategy should address the following: ...

Some providers aren't properly referring patients, which could lead to inappropriate and out-of-network care, according to a new survey by Kyruus. The online survey of 200 primary care and specialty ...

HHS’ Office of Inspector General released its General Compliance Program Guidance on Nov. 6, providing an overview on Stark law and physician referrals. 1. Stark law prohibits physicians from making ...

For many health care systems, patient leakage – when patients leave a health care system’s network in favor of out-of-network providers – is a rampant problem that results in substantial lost revenue.

Physician referrals are an important strategy for most medical practices to gain patients. In fact, as I've seen with my clients, many practices hire dedicated physician liaisons to build ...

It’s not uncommon for physicians to refer patients to specialists that they know, thus creating an unofficial referral network. These networks may influence patient admission rates to hospitals, ...

On March 30, 2020, the Centers for Medicare & Medicaid Services (CMS) issued physician self-referral law "blanket waivers" under Section 1135 of the Social Security Act (Section 1135). The waivers are ...

Most ASCs consider referral marketing the most important marketing strategy for continuously bringing in new patients, according to MindStream Creative. 1. Build relationships. Physicians must take ...

Despite moving toward a medical home model, encouraging physician referrals can still be a way for hospitals and healthcare systems to boost their bottom lines, Medical Marketing & Media has reported.

The rate at which physicians referred patients to another physician — most often a specialist — has nearly doubled from 1999-2009, according to a new study published in the Archives of Internal ...

Editor’s Note: This is the last in a series of posts in response to Jon Gabel’s article “Where Do I Send Thee? Does Physician-Ownership Affect Referral Patterns To Ambulatory Surgical Centers?,” ...