This SAP Connect 2025 Customer CX Keynote features leaders from Boeing, Wela, and Migros, and explored how to create loyalty-led growth through superior customer experiences, and for anyone using SAP ...

SAP, the company traditionally known for its database-management, ERP, back-end enterprise software, continued its five-year foray into the world of customer experience software today. The company ...

WALLDORF— SAP SE (NYSE: SAP), a global leader in enterprise cloud solutions, today announced new generative AI capabilities across the SAP Customer Experience portfolio, including SAP’s ...

Since I last reviewed SAP's CX strategy, via ASUGForward 2021, much has changed. CRM industry stalwart Bob Stutz, who returned to SAP in October 2019 to head up the SAP customer experience team, has ...

Customer experience (CX) today needs to be the backbone of any business, Geert Leeman, global chief operating officer for CX at SAP, told attendees today at the CX track of SAP's Sapphire Now online ...

A digital assistant incorporating generative AI functions is one improvement to SAP’s customer experience software the company will discuss at its Sapphire conference this week. Every software ...

SAP Lab France, the R&D subsidiary of enterprise software company SAP, today, opened its first AI customer experience centre. SAP says the new centre, unveiled at the SAP EMEA Partner AI event, was ...

Coveo AI Search and Recommendations for SAP Customer Experience Now An SAP® Endorsed App for SAP for Commerce Cloud and SAP Service Cloud SAP Endorsed Apps are premium certified by SAP with added ...