By blending the stability of subscriptions with the flexibility of metered usage, hybrid pricing offers a toolkit for aligning customer experience with company growth.

Field Report, shows buyers hesitate to adopt AI features because they don’t trust that they can control spend.

New guide details GoHighLevel's white label pricing, SaaS Pro features, and hidden costs agencies should know before scaling.

Vanessa Larco, a partner at New Enterprise Associates (NEA), believes that generative AI’s impact on the world of SaaS could be huge. The investor joined Mary Ann Azevedo on Equity to talk through, ...

Stigg (not The Stig, just Stigg) describes itself as “the first scalable monetization platform for the modern billing stack.” There’s a lot going on in that sentence, but what it comes down to is that ...

Unified monetization platform startup Stigg Inc. says it’s ready to help businesses implement more dynamic and flexible pricing strategies after closing on a $17.5 million early-stage round of funding ...

Ad tech fees are too high. And the idea of a software-as-a-service (SaaS) model for SSPs and publisher tech is gaining momentum. Publisher monetization platform Sovrn is expanding availability of its ...

Consulting biz reckons ballooning costs a result of changes in licensing, vendor landscape, and product shifts Boston Consulting Group (BCG) is warning that organizations need to rethink their ...

Software is truly everywhere in the modern world. From streamlining workflows to making phone calls to following navigation routes in a car, the list continues—and so does the industry’s growth. By ...