Gurumurthy, the company's CEO, said TEN x YOU was built on athlete insight and designed for Indian conditions.
TEN x YOU, an insight-led sports and athleisure brand under SRT10 Athleisure Pvt. Ltd., co-founded by Sachin Tendulkar, Karthik Gurumurthy, and Karan Arora, on Friday announced its official launch.
While launching his sportswear and athleisure brand in Mumbai on Friday, the retired maestro recalled how, as a teenager, he ...