Radio Ink

Study: Radio And Podcast Hosts Very Trustworthy

iHeartMedia and PMX, the investment arm of Publicis Media, have unveiled results of a study they conducted that focuses on audio influencers. The study was called “Exploring The Brand Benefits of ...
Radio Ink

Study: Radio Advertising’s True Effect Underestimated By 92%

Recent research conducted by Radiocentre and Colourtext has revealed significant shortcomings in the typical short-term attribution models used to assess the impact of radio advertising on performance ...
Iowa Public Radio

A short social media detox improves mental health, a study shows. Here's how to do it

Young adults who took just a one-week break from social media showed improvement in depression, anxiety and insomnia symptoms ...
San Diego Union-Tribune

‘Sometimes, old ways work best.’ – Here’s why we shouldn’t remove AM radio from new cars.

Arceneaux, Ph.D., is a media studies professor at San Diego State University. He lives in San Carlos and is on Twitter, @noahax. I started studying radio in 2003 when I began a doctorate program in ...
Current

Study finds public TV outpacing radio in donor growth

Public television stations grew their donor base at a higher rate than public radio stations from fiscal years 2019 to 2020, according to a study presented July 16 during the Public Media Development ...