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Apple, Tim Cook and price hikes

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Tim Cook Warns Price Hikes Unavoidable: Why iPhone 18 Pro Could Hit $1,399

Apple’s products are going to cost more, the company has confirmed.

· 7h · on MSN

Tim Cook says Apple price hikes are unavoidable as AI drives memory costs higher

· 2d · on MSN

Apple's price hikes just breathed new life into the memory stock trade

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Apple to raise prices as AI boom pushes up chip costs

Apple plans to raise the prices of its products as the cost of the memory chips it uses has surged, the technology giant's boss has said.

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Why the Memory Crunch Is Almost Impossible to Solve

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Memory crisis hits such extremes that 'even Apple can't be safe'

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Apple products are about to get more expensive, Tim Cook says

The changes were “unavoidable” because of a rise in the price of memory chips that had become “unsustainable”, he told the Wall Street Journal.

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Apple CEO Tim Cook warns AI-driven price increases are unavoidable — says company is trying its best but 't...

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Apple Price Rises ‘Unavoidable’, Warns CEO Tim Cook

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Tim Cook Says Apple Is About to Get Swamped By a “100-Year Flood”

The artificial intelligence boom is reshaping more than just software. It is rewriting the economics of the entire technology industry. The four largest hyperscalers — Amazon (NASDAQ:AMZN | AMZN Price Prediction),

Under Tim Cook, Apple’s Stock Soared More Than 2,000%. Investors Will Miss Him.

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iPhone Life

Apple Announces Major New Features in Tim Cook's Final WWDC

Tim Cook's swan song as Apple's CEO took place on June 8, in the form of the WWDC 2026 keynote address. The keynote broke from tradition by focusing almost entirely on new AI features that will span across devices rather than going through each new OS device by device.

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Tim Cook

Tim Cook is the chief executive officer of Apple and a member of its board of directors. Since succeeding co-founder Steve Jobs, Cook has led the company through a period of substantial expansion, establishing it as one of the world’s largest technology firms by revenue and market value.

Forbes

Tim Cook Has Bet On Nike But That Doesn’t Mean You Should Just Do It

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Apple CEO Tim Cook has made another significant purchase of Nike stock. (Photo by Nic Coury / AFP) (Photo by NIC COURY/AFP via Getty Images) Apple ...