Last month, the Federal Trade Commission’s newly launched Office of Technology published a blog post entitled “Lurking Beneath the Surface: Hidden Impacts of Pixel Tracking.” If you skim the post, you ...

Tech giants like Google and Meta track Internet users with invisible pixels, create shadow profiles for non-users, while ...

KNOXVILLE, Tenn. (WATE) — When you go online, whether from your phone, laptop or tablet, many times you’re being watched. A fact that many online users we spoke with say is becoming the norm. “It’s ...

Healthcare startups are scrambling to reassess how their websites and apps are built, and how third parties may, inadvertently or not, be putting patients’ protected health information at risk. In ...

Every time you open an email, someone may be watching, because hidden within it could lie a tracking pixel—one of the most potent marketing tools today. When you open an email, it quietly pings the ...

Online tracking tools such as pixels are moving to the forefront of the debate about healthcare policy. Last month, the American Hospital Association and several allies in Texas sued the U.S. Health ...

Find out how TikTok tracks you even if you don't use the app or have a profile: it collects your data and here's what you can do about it.

There are countless ways we are tracked online. One of the lesser-known methods is the use of tracking pixels, also referred to as marketing pixels. Tracking pixels can be placed on websites but are ...