Valve announced that it is updating its Steamworks platform today with an open beta test of support for UTM traffic tracking. UTM, short for Urchin Tracking Module, is a system where codes are added ...
Microsoft emailed advertisers notifying them that Microsoft Advertising will update UTM auto-tagging beginning on September 2, 2026. Microsoft added that no action is required on your part, as the ...
Valve has updated its Steamworks platform with an open beta test for UTM traffic analytics. UTM, or Urchin Tracking Module, is a standard used for measuring whether specific links are being clicked on ...