Google is making it easier to implement the Google tag across an entire website by integrating it with Google Ads and Google Analytics. Sitewide tags are essential to understanding how customers ...

Google is testing global site tags with automatic collection of user-provided data, which is one of the setup methods for enhanced conversions. Advertisers must select the automatic setup option (it ...

Google announced a new Google Tag that Google says will "unlock new capabilities to help you do more, improve data quality and adopt new features - without requiring more code." Google Tag Manager is ...

Google has updated the Google tag (the new Google tag) to include a new tap coverage summary and offering deeper Google Ads, Google Analytics, and various CMS integrations. Google wrote "we're ...

Google has updated its JavaScript SEO help document to add technical details on how to inject canonical link tags using JavaScript. Google added a new section titled ...

On February 28, TAG member Shane Huntley published a bulletin sharing some of the unit's latest efforts to tackle the spread of misinformation, including the removal of a coordinated campaign ...