Nike is introducing the “Year of the Mamba,” a challenge to athletes everywhere to embrace the hard, uncomfortable path in 2025 in pursuit of their boldest dreams. Rooted in Kobe Bryant’s ...

The legacy of Kobe Bryant continues to live on as Nike is set to commemorate the memory of the NBA legend with a new collection that’s poised to be a must-have for any hardcore Black Mamba fan.

During the heyday of Nike Basketball, Bryant toured China almost every single offseason to connect with fans and spread the Mamba Mentality. With the Year of the Snake quickly approaching on the ...

This connection symbolically transformed it into the "Year of the Mamba," paying homage to Kobe's famous nickname. The tribute also stood as a heartfelt nod to the global basketball community and ...

Update: It looks like Nike Basketball is starting its Lunar New Year celebration earlier than anticipated as the “Eggplant” version of the Kobe 5 Protro “Year of the Mamba” is now expected ...