The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.

The cofounders of WhatsApp resisted ads in the app for years, including after the company was acquired by Meta for $22 billion in 2014. Brian Acton and Jan Koum left the company in 2017 and 2018, respectively, and on Monday Meta introduced ads in the “Status” feature as well as sponsored Channels in the the “Updates” tab of WhatsApp.

Elsewhere, Google has recently been ramping up its campaign against ad blockers, blocking some users from watching YouTube videos and preventing playback. In the most recent update, the company is reportedly slowing down videos for users with ad blockers installed on their devices.

Meta Platforms Inc., the owner of Facebook and Instagram, is pushing deeper into AI-generated advertisements in a bid to make it cheaper and simpler for marketers to craft their messages.

Curtis said that when she first signed on as the spokesperson for Activia, “My agents and lawyers and many friends questioned why I would do such a thing.”

Feel like you're sitting through more ads on Prime Video? Well, it's not your imagination. The streamer has quietly

Democrats need relatable messengers and content targeting young men where they are, on gaming sites and social media, not a liberal Joe Rogan, says strategist Joe Jacobson.

Investigators with the Larimer County Sheriff's Office recently posed on local websites and online forums as underaged minors selling sexual acts. It was part of a 'sting' operation. The agency received interest from more than 100 responders.