Asad Ayaz will oversee Disney Entertainment marketing and TV marketing chief Shannon Ryan will add streaming to her purview ...

Disney Entertainment is restructuring its marketing division, with executives Asad Ayaz and Shannon Ryan each taking on new ...

Following the announcement by Disney CEO Bob Iger last week about the pending full integration of Hulu into Disney+, the ...

Disney is shaking things up in its marketing division as it prepares to fully integrate Hulu into Disney+, with chief brand ...

The activation will be amplified through Disney's ongoing TikTok campaign, "Travels with Mickey," which sees influencers ...

Walt Disney Company Names Asad Ayaz First-Ever Chief Brand OfficerThe marketing maestro behind the studio’s top grossing hits, including the MCU, Pixar and Lucasfilm franchises, will continue as ...

But according to Disney’s chief brand officer, Asad Ayaz, one of the biggest lessons the entertainment behemoth learned from this experience was actually the value of restraint. “We didn’t ...

The m.o. to bring both creative teams under Chief Brand Officer Ayaz stems from unifying and strengthening Disney’s storytelling across their many fan and consumer-facing platforms.

Back to back to back: How Disney’s Asad Ayaz, DreamWorks Animation's Margie Cohn, director-producer Pablo Lorraín and filmmaker Rachel Morrison juggle their agendas. By Pamela McClintock Senior ...