Decentralized search engines are coming up as an alternative approach. Instead of depending on a single organization to index, rank, and deliver results, they ...

Shares Insights On How Search Really Works In 2026 and why brands must optimise for rankings, AI systems, and direct answers to stay visible.

AI-powered search is drastically changing the way people find information. For years, ranking well in Google and Microsoft Bing has been the foundation of search visibility. But as AI-driven search ...

AI-powered search isn’t coming. It’s already here: As rankings and clicks matter less, citations matter more. Businesses now need content that AI engines trust and reference when answering questions.