Nike Inc. NKE late Tuesday announced a series of executive appointments, including a new design chief, aiming to boost the brand’s appeal. The footwear and apparel retailer said that John Hoke, a ...

Nike’s chief design officer, John Hoke, doesn’t do media interviews often. But on January 29, he spoke to dozens of reporters at Nike headquarters in New York City about a pursuit and endeavor he says ...

As Nike continues to build on its process of creating “engineered” textile shoe uppers, the company has progressed from knitting to weaving. The new process, Flyweave, produces stronger material and ...

For decades, Nike has been synonymous with sport. Its legacy was built on the track, fueled by global basketball icons, and extended through innovation in running, training, and beyond. In 2025, that ...

At Nike’s preview for the Paris Olympics this week, the most exciting products it has shown don’t even exist. Not yet, at least. Nike debuted a fresh line of concepts developed for 13 of its Olympic ...

UNDEFEATED and Nike refresh the Air Max 95 with the Sail color way, blending heritage-inspired design, subtle branding, and ...

Sneaker culture isn’t just about footwear anymore—it’s a thriving global industry that celebrates design, history, and ...

Nike says it%27s principle -- %22Nature Amplified%22 -- is about using technology to reduce design in shoes Company%27s CEO says technology has given Nike almost limitless possibilities to improve ...

Nike bought Converse back in 2003, but this week is the first time that Nike really owned a pair of Chuck Taylors. Converse just launched the All Star Modern sneaker collection, and it includes a ...

The first breakout star of the 2018 World Cup wasn’t an up-and-coming player or an innovative coach—it was a shirt. Nike’s bold, zig-zaggy design in green, black, and white for Nigeria’s World Cup ...

The four-piece capsule, which includes a bra, a tank top, a cardigan, and tights, is made from stretchy fabrics meant to adapt to a woman’s body as it changes throughout pregnancy and continue to look ...