25 years in business is a feat worthy of celebration—especially for a beauty brand. Founder Petra Strand launched Pixi Beauty in 1999 at her flagship store in Soho, London. The UK-based skincare and ...

and lately I've added a couple more items. I've really been enjoying using the Smokey Eye Wand and the Brightening Primer I realize that my mascara is making my lashes look a bit "spider-leggy" in ...

Some of you other beauty product loving folks may remember a line called Pixi Cosmetics carried by Sephora a few years back. The British company, started by beauty-specialist Petra Strand and her two ...

Her story is a bit of a back-and-forth between Europe and Southern California. In 1990, Petra Strand was enrolled as a student at Elegance International School of Professional Makeup in Hollywood.