As PR wrestles with AI disruption, emotional intelligence, context, and ethics remain non-negotiable in a landscape ruled by ...

As PR wrestles with AI disruption, emotional intelligence, context, and ethics remain non-negotiable in a landscape ruled by nuance and noise.

Our weekly roundup of the latest appointments and account wins from Dentsu Creative Isobar, Adgcraft, Micro labs, Infectious ...

Mark Read, the outgoing chief executive of WPP, has said this year’s restructure of WPP Media, which has included dropping ...

As superheroes and dinosaurs pull audiences into theatres, advertisers are weighing cinema’s rare ability to command full ...

26 th July 2025 marks the 10 th year of celebrating World Mangrove Day. Marking the occasion, Signature Packaged Drinking ...

When Havas Creative Network India announced Tina Mansukhani Garg as president of its creative agency in India, it signalled ...

The leadership shake-up aligns media, content, and sports marketing under one playbook to tap India’s fast-evolving sports ...

With an INR 8,300 crore push, creators are evolving from content amplifiers to commerce catalysts — forcing agencies to ...

A Meta-Ipsos study reveals Instagram, WhatsApp, and creators now dominate India’s financial product journeys, reshaping ...

The record-breaking Instagram reel blends cultural insight, emotional authenticity and India’s hospitality boom to rewrite ...

Bringing the world closer to the womb, Sebamed’s campaign features raw and real visuals of smiling foetuses nestled safely in the womb – a setting that beautifully mirrors the purity, comfort, and ...